Only Logo Design

Some Types of Logos

Text Logos

Text logos are the simplest (and favored by Fortune 500 corporations) but can be enormously difficult to design - the designer is limited in the 'tricks of the trade' that are available, so the design requires someone with a 'mature' design level. In terms of marketing your new company, text logos also serve to promote your name extensively

Iconic Logos

Iconic logos generally feature highly simplified graphics (symbols) that reflect an aspect of the company and/or product portrayed. They can be used solo, or with text. This form of logo is perhaps the most common (a slim margin over graphical), yet often the most difficult to design and requires the services of an experienced designer

Graphical Logos

Graphical logos are, in the practical sense, somewhere between an iconic and illustrative logo. These logos are very visually appealing - detailed enough to be recognizable, yet linear enough to translate into most media usages. It's a 'toss up' between graphical and iconic logos as to which is the most popular and/or common

Illustrative Logos

Illustrative logos are usually more detailed and complex than graphical, and are a pictorial (illustration) representation of some aspect of the company or product portrayed. This can be the name, the business concept or a character/mascot. While sometimes frowned upon by graphic design purists, if handled correctly an illustrative logo can become a unique marketing and promotional tool